Social Media Project

             The primary goal of my social media project is to disrupt the conventional notion that having a car in college equates to freedom and convenience. By specifically targeting the Isla Vista community, my project aims to persuade residents, especially students, to rely on alternative transportation methods such as biking, walking, or the Santa Barbara MTD. To stand out amidst traditional informative social media content, I used a satirical, horror/survival theme that poses the ordinary challenge of finding parking as a dangerous struggle.